"The challenge is to deliver once the honeymoon is over."
JORGEN ANDERSSON, H&M's Brand and New Business Director, after a second store of the apparel retailer opened in Japan and is expected to have thousands of customers waiting in line before the store opens tomorrow.

Photo: Katsumi Kasahara / AP Source: TIME
In other news, we finally did make it into the H&M in Ginza, much to Michael's relief. For those of you who don't know, he LOVES H&M suits. We went on a Thursday after work, and he snatched up two suits in record time. Pretty soon he'll have two places to shop in Tokyo!
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